For the release of the PlayStation game Horizon Forbidden West, Fitzroy created an event. Right in the middle of the Museum square in Amsterdam, an area was set up and designed in the style of the videogame. We were asked to create animations that were displayed inside the area.
To support the look and feel of the world, we created a hologram animation combining elements from the game with footage of an actor filmed in front of a green screen. With VFX, editing, and animation, it was possible to bring the hologram to life. Viewers got to immerse themselves in a far future where nature is flourishing, mixed with hints of an evil technology from the past.